Digital Era Media Inc. appoints national sales and marketing manager for Boatdealers.ca
Ontario, Canada – September 1, 2009 – Digital Era Media Inc., (DEM: www.ThinkDEM.com) today announced that it has named Terry C. Smith as its National Sales and Marketing Manager for Boatdealers.ca. Terry brings over 30 years experience in the boating industry which will be a key asset as DEM looks to grow its Boatdealers.ca market share.
Terry has a wealth of global experience including sales and brokerage in the United States, Bahamas, Canada, and Europe. In addition, his experience includes; representing custom and semi‐custom yacht builders, creating the London and Hamilton Boat Shows, establishing CMAC (Canadian Marine Acceptance Corporation), the first marine based software and F&I company, and teaching the Marine Technology (computerization of marine operations) program at Georgian College.
“I’m so thrilled that we’re adding Terry to our team,” said Chris Perera, Digital Era Media’s President & CEO. “His experience and deep understanding of the boating industry is extremely valuable as we prepare to take our new version of Boatdealers.ca to its full market potential. I’m more than confident that Terry will be a great leader for our sales team.”
“After returning to Canada I joined a Canadian boat builder that sold factory direct. We required an avenue to sell trades of customers prior to starting the new build boat,” said Terry C. Smith. “I researched the Canadian web providers and joined Boatdealers.ca to list the product to potential buyers and in one and an half months I sold three boats. I was so ecstatic I joined the company to spread the word, organize a sales force, and set up dealers to broaden their sales territory.”
Boatdealers.ca is a popular destination for millions of boat buyers and sellers, with major supporters including Yamaha, BRP, and Mercury Marine. Offering targeted exposure for boating manufactures, dealers, and brokers.
Boatdealers.ca can be seen at: www.boatdealers.ca